Ego

Isn't 99% of posting on message boards, blogs, or chat rooms about ego? About being heard/seen by others? Why is ego automatically bad?

I protect my fragile ego a lot of times by not speaking up in debate or uncomfortable personal situations. I don't see it as any different than the certain person who lets every thought come flying out of their mouth or through their keyboard - it's just the way *I* approach things. I determine what is best for me, I determine what actions I will take, I am autonomous. Isn't this ego? Why is ego a curse word?

the beatles devoured all there was to be found